A few decades ago, Spencer Johnson wrote a surprisingly simple book entitled Who Moved My Cheese? The book explains why people resist change. It’s one of the all-time bestselling business books. Let me suggest the title of the sequel. A sequel which could easily capture the minds and hearts of anyone interested in understanding what makes people tick:
Show Me the Incentives
A few decades ago, Spencer Johnson wrote a surprisingly simple book entitled Who Moved My Cheese? The book explains why people resist change. It’s one of the all-time bestselling business books. Let me suggest the title of the sequel. A sequel which could easily capture the minds and hearts of anyone interested in understanding what makes people tick:
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