Leaders have learned to speak and write in bullets, to the benefit and detriment of those on the receiving end. Reading and listening habits have changed. Sound bites and talking points are now the preferred kinds of messages to produce and consume. “Be bright, be brief, be gone,” is now the motto of good leaders across the world. Brevity has never been a bigger virtue than it is today.
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Is Brevity Always a Virtue?
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Leaders have learned to speak and write in bullets, to the benefit and detriment of those on the receiving end. Reading and listening habits have changed. Sound bites and talking points are now the preferred kinds of messages to produce and consume. “Be bright, be brief, be gone,” is now the motto of good leaders across the world. Brevity has never been a bigger virtue than it is today.